How to build a better investor experience

How to build a better investor experience

The pressure for digital disruption comes partly from customers. They want to service their accounts at the ‘speed of tech’ – they expect to trade stocks and make investments as simply as shopping online.

But the impetus is also financial. Paper trades and investments are expensive and labour-intensive – whereas the cost of a digital transaction is close to zero.

Digital service is a no-brainer.

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